Finally! Rihanna is set to produce and star in a fashion-based television show. The show will be hosted by Girls Aloud star, Nicola Roberts, as several contestants from across Britain are challenged to create outfits for celebrities, including Rihanna herself.
The show will celebrate the extraordinary talent and creativity in the British fashion scene. With Rihanna, a fashion icon herself, and Nicola, who created her own Dainty Doll make-up range, at the helm, the show will recognise the increasing influence popstars have on mainstream trends.
With her world-class reputation and passion for style, Rihanna is perfectly placed to find an aspiring designer worthy of the chance to break into the hugely competitive world of fashion. Tasking Nicola with fronting the search, Rihanna will be heavily responsible for casting and will be involved in editing post-production.
Rihanna – who has sold 20 million albums – will also be hands-on as the programme showcases Britain’s most promising fashion designers. Over ten weeks the unknown designers will be challenged by Rihanna and Nicola to create outfits for a string of musicians and celebrities.
The final challenge and ultimate task for the winner will be to design a unique stage outfit for Rihanna’s Wireless performance in Hyde Park in July 2012. The chance to dress one of the world’s most famous women for an event that will attract worldwide coverage is the perfect springboard for the aspiring designer’s future fashion career.
Click here to read more from Sky Living.