Vita Coco’s Summer Campaign

Rihanna in custom Adam Selman pineapple print outfit for Vita Coco ads

In the new Vita Coco ad campaign, Rihanna wears a custom outfit designed by Adam Selman and heels by Manolo Blahnik. The retro three piece ensemble features a pineapple print, which complements the new Tropical Fruit flavour that Rihanna helped create. She is also wearing rose gold and pavé diamond teardrop hoops by Jennifer Fisher Jewelry.

The shoot was done by renowned photographer Terry Richardson and styled by Mel Ottenberg. In the behind-the-scenes video below, you get a peek of the photoshoot as Rihanna discusses how she stays hydrated with the coconut water.

FYI: The yellow dress is by Opening Ceremony (click here to get it in black) and Rih wore it earlier this year in an interview with Access Hollywood.

images via vita coco