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RiRi Hearts MAC

RiRi Hearts MAC

Rihanna for MAC - Riri Hearts MAC products


It was announced earlier today that Rihanna is collaborating with beloved makeup brand MAC Cosmetics. This is great news for the singer and her ever-growing empire. Rihanna had previously hinted on Instagram that she was releasing her own lipstick line and MAC did sponsor the beauty products used at the Rihanna for River Island show. MAC has named her “creative partner” and four collections will be released over the next year under the title “Riri ♥ MAC”. Here’s more info via WWD:

The first product to launch will be RiRi Woo, a lipstick inspired by her favorite MAC red, Ruby Woo. Its release will coincide with Rihanna’s Diamonds Tour concerts on May 4 and 5 at the Barclays Center in Brooklyn, where MAC will open a pop-up shop on the first night to showcase the line.

RiRi Woo will be sold at the Rihanna concerts and online, and a summer collection will follow, which will also be sold online. A third will land in brick-and-mortar stores for fall, and there will be an on-counter holiday collection.

The signature piece of the lineup, RiRi Woo, will be sold with all four collections. The summer collection also includes two additional lipsticks, a Lustre Drops shade and a powder blush duo. Fall’s 16 sku’s include four lipsticks, a deeply pigmented Lipglass version of RiRi Woo, two multishade eye shadow palettes and false lashes. (“She likes to wear two pairs at a time,” said Jennifer Balbier, MAC’s senior vice president of global product development, in an aside.) Holiday will bring another 10 items, including nail polish, a makeup bag and additional lipsticks.

How exciting! It sounds like there’s something for everyone. What do you plan to get from Riri ♥ MAC?

Rihanna for MAC - Riri Hearts MAC products

images via rihanna daily, mac

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