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Off To LFW

Off To LFW

Rihanna in Joyrich Rich Advisory beanie cap, Joyrich python PU backpack, Joseph leather jogging pants, adidas Freemont black sneakers, We Are Massiv No Mental Slavery t-shirt

Rihanna is off to London Fashion Week! The singer was spotted at LAX International Airport a few hours ago. She will be showcasing her Rihanna for River Island collection, which she co-designed with Adam Selman, later today in London. Don’t forget that the show will be broadcast live on River Island’s Facebook page.

Rih wore a red and white-striped Rich Advisory beanie by Joyrich, one of her favourite brands. The hat says “Rich Fashion Advisory, Explicit Content”. She also carried Joyrich’s black python PU backpack. The studs on the bottom of this textured bag spell out “RICH”. Currently, the Spring/Summer 2013 backpack can only be found online at Joyrich Korea and costs approximately US$242.00. You can also check the Joyrich boutique in L.A or any stores that carry Joyrich merchandise.

Other elements in Rihanna’s off-duty look include Black Pyramid‘s limited edition ‘Love Not Hate’ jacket (released for Valentine’s day) and We Are Massiv’s ‘No Mental Slavery’ tee, which immediately brings to mind the Bob Marley classic, Redemption Song. She also wore Joseph leather jogging pants that she rocked back in 2011 and adidas‘ Freemont sneakers (available here in black/grey).

I think we should end this post with some Bob. Rihanna would agree.

images via rihanna-diva, black pyramid, joyrich

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